Teaser
newyorklottery: We’ve been up to something. There may or may not be a Cashword contest starting tomorrow 👀 Stay tuned to our feed for entertainment that lasts and you could win a Cashword Scratch-Off Prize Pack
Recap
newyorklottery: What a week! If you missed it, check out how our recent Cashword contest came to life in the streets of Brooklyn with the help of our Instagram followers. Congrats to those who won a Scratch-Off Prize Pack. And thank you all for helping us create entertainment that lasts. Stay tuned for more games!
Daily Stories
Additional Social Extensions
The entertainment didn’t end with the mural. We kept them going with interactive social.
Word of the Day is CASH
newyorklottery: Okay New York, let’s play a game. The Cashword of the day is DOUGH. It’s up to you to determine what that looks like. If you come across some dough today take a pic and drop your dough sighting in the comments with #Sweepstakes to be entered for a chance to win a Cashword prize pack.
newyorklottery: Yesterday was fun, who’s ready for round 2? The Cashword of the day is CHEDDAR. Share a pic of any cheddar you come across today in the comments with #Sweepstakes to be entered for a chance to win a Cashword prize pack.
newyorklottery: We’re back with another round. The Cashword of the day is BUCKS. Show us what kind of bucks you find today in the comments with #Sweepstakes to be entered for a chance to win a Cashword prize pack.
newyorklottery: Here we go again. The Cashword of the day is BANK. Show us a pic of your bank (piggy banks included) in the comments with #Sweepstakes to be entered for a chance to win our Cashword prize pack.
newyorklottery: Let’s do one last round! The Cashword of the day is BENJAMINS. Post a pic of the BENJAMINS you see today in the comments with #Sweepstakes to be entered for a chance to win a Cashword prize pack.
Coupon Carousel
newyorklottery: Good things come to those who wait…AND those who make it to the end of this carousel. Swipe left for entertainment that lasts. Brought to you by Cashword Scratch-Offs
Tap to Play
You Could Be Playing Cashword
newyorklottery: The entertainment doesn’t have to end here. Play any of the Cashword family of Scratch-Offs for prizes that go up to $1 million dollars.
newyorklottery: Scrolling always comes to an end. For entertainment that lasts, play any of the Cashword family of Scratch-Offs. You could win up to $1 million.